History

Southern Man Surf Shop has supported our association for a number of years now, first at our monthly competitions, then at our annual developemnt camp which turned into the Navy Surfing Championships. Now they are supporting our Tri-Service championships. Kent and Juanita have been a blessing to us, their community spirit is overwhelming. The same can be said for Martyn and his team up at RipCurl. Lovely people who truly have bent over backwards to assist and support in whatever way they can. H […]

KENT and Juanita raised their three boys in the district and always like to give something back to the community that has supported them. When the new shop was built in 1984, the couple lived behind the shop on the Princes Highway in Ulladulla. Their three sons, Ben, Tim and Martyn, attended Ulladulla Public and High schools and helped run the shop in their teenage years. Tim now manages the new store inthe Woolworths shopping centre, while Marty runs the family’s Rip Curl shop at the top […]

SOUTHERN Man Surf Shop rode the wave alongside some of Australia’s top surf brand when beach culture took off in the early 1980s. When Billabong, Rip Curl, Quiksilver and Mango, to name a few, introduced their new surf fashion labels, Ulladulla’s little surf shop at the top of the hill jumped on board. Surf clothing went from guys wearing a pair of shorts in the water, to wanting a whole range of colourful boardshorts, t-shirts and jackets to wear on and off the beach. Owner Juanita […]

WHEN Southern Man opened its doors, local surfboard shapers were churning out the latest boards sought after by surfers up and down the coast. Kent said people would flock to the shop to see the latest models and to meet the local shapers. Mark Richards’ boards were the first sold by Southern Man, with Ulladulla Surf Board Co by Bruce Heggie and Swift Stix models by Terry Glass soon to fill the racks. Kent said Skip and BK boards were also popular. “People from out of town would c […]

ULLADULLA’S iconic Southern Man Surf Shop is celebrating its 40th birthday this month. What started out as a small surf shop and jeanery in the Top of Town complex, has grown into one of the South Coast’s largest surf stores. David and Joy Matthew opened the original store in April 1974 and the Saunders family took over the business five years later. In 1984, Ulladulla businessman Joe Pirrello built the small Southern Man shop on the Princes Highway which soon became a destination […]